What was this pitch meeting like? “Let’s get a bunch of random celebrities together and have them play carnival versions of sports?” In the 90’s, when celeb culture really took off, it worked. Did people want to see 80-pound Leo DiCaprio dribble circles around Tone Loc and launch 25-point baskets? Yes, they did. Don’t judge. Do you remember Dan Cortese? Well, you can read about his career highlight in this oral history by Complex.
The Oral History of MTV’s Rock N’ Jock
MTV’s Cribs was famous for chronicling the outragous material excess of music’s superstars, from Master P’s gold Louisiana mansion to Richard Branson’s private island resort. And then there was the Redman episode. He had bought a rundown duplex on the outskirts of Staten Island as a rehab project but he ended up liking the space and not doing much/any rehab. When MTV called he said come on out. They showed up early one morning, woke his ass up, and he proceeded to give a sleepily hilarious tour of a confirmed bachelor pad, complete with pizza boxes, shoeboxes full of money, and passed-out houseguests. Never change, Redman. Never change.
An Oral History of Redman’s Notorious MTV Cribs Episode
Jackass grew out of the daredevil ethos of the skater community of the early 90s, prior to the internet the boys tried to one-up each other with gnarly tricks and stunts. A group of L.A. skater punks (Wee Man, Steve-O, Chris Pontius) hooked up with some insane dudes from West Chester, PA (Bam Margera, Ryan Dunn) to create a sketch show centered on outrageous stunts and pranks. They found their ringleader in the charismatic and fearless Johnny Knoxville. Maxim revisits this pop-culture rocket ship, and touches on some of the bad vibes that followed due to alcohol and drug abuse.
Jackass: An Oral History
In 1981 some headstrong kids tried to start a music TV station, trumpeting low costs and an advertising pipeline to American youth culture. In general the establishment yawned, but the iconic “I Want My MTV” ad campaign was a sensation, and the cable operators had to fall in line, soon to be followed by the advertisers.
Birth of an MTV Nation